Marketing Manager

Job Introduction

We are looking for a Marketing Manager to join the Sodexo Live! team in the North West of England.

You will execute and drive the marketing plan for the DW stadium in Wigan and Ewood Park in Blackburn, ensuring B2B and B2C sales and marketing plans are developed and also monitor the success of your campaigns performance.

Your role will be essential in ensuring improved sales across all service lines, therefore you will work really closely with the Sales Manager for both sites.

You will be an experienced and talented marketing professional with a qualification in marketing or the equivalent experience, be creative and show real drive and enthusiasm for the hospitality industry and how you can support growing the business!

When you join Sodexo Live! you truly belong, you will have the opportunity to thrive with career and learning opportunities available across the organisation - we cant wait for you to join us!

Role Responsibility

• Understand the local market to effectively target customers and demonstrate an awareness of competitor’s activity and address immediately with tactical promotions / plans
• Close interface with the sales team to support B2B sales across C&E with effective collateral & drive B2B/B2C sales through the correct marketing channels
• Drive localized digital strategy and collaborate with the Central Digital Marketing Team to ensure any digital campaigns cost effectively drive both B2B and B2C sales
• Organise and implement calendar of events with sales team to drive B2B and B2C sales for all products
• The role will require you to have an understanding of C&E and retail service line delivery and work closely with the central marketing, culinary and operation teams to advise on seasonal packages & offer improvement across both food and drink
• Develop effective POS to drive retail acquisition
• Develop promotions for bar retail areas
• Ensure that all social media feeds are effective, report on each campaign and manage the calendar of activity
• Work with venue client on their marketing channels to drive up-take of our offers

The Ideal Candidate

• Highly creative with experience in identifying target audiences and devising digital and traditional campaigns that engage inform and motivate
•  Strong analytical and data-driven thinking
• Up to date with the latest trends and best practices in online marketing, measurement and the hospitality market
•  Sports marketing background preferred

Package Description

£30,000 - £35,000 plus excellent benefits

We also offer Sodexo Discounts site promoting discounted mobile phone tariffs, savings across restaurant chains and days out, where you and your family can save money on everything from your weekly food shop to the latest cinema blockbuster and much more

About the Company

In the UK and Ireland, Sodexo employs around 30,000 people, and partners with clients in many sectors across business and industry; schools and universities; sports and leisure; energy and resources; government and agencies; healthcare; justice and defence.

Sodexo’s connected; people-centric approach brings together a diverse range of expertise. The breadth of services it offers ranges from food and hospitality; cleaning; reception; concierge (Circles); security; property management and technical services through to data driven workplace strategy and design (Wx); employee engagement and recognition services (Sodexo Engage) and personal home services through Prestige Nursing + Care and the Good Care Group.

Vital Spaces is Sodexo’s value proposition that puts people at the heart of everything we do, bringing together services and solutions and focusing on the productivity and wellbeing of people wherever they are.

Sodexo is committed to being an inclusive employer; we welcome and encourage applications from people with a diverse variety of experiences, backgrounds and identities.

We’re a Disability Confident Leader employer. We’re committed to changing attitudes towards disability, and making sure disabled people have the chance to fulfil their aspirations.

We are building on our support to the Armed Forces community through the development of specific pathways within our recruitment process to  support ex-forces personnel and reservists, those applying for jobs with us who meet the ideal candidate criteria for the role advertised are guaranteed to progress to the selection process