Head of Marketing

Please Note: The application deadline for this job has now passed.

Job Introduction

Create outstanding clients and consumers experience to support sales, business growth and build differentiation of food offers within Sodexo Corporate Services in UK&I. Define Marketing plan and go to market strategy into new sectors and food models in the UK&I.

Role Responsibility

Managing multiple teams and stakeholders within Sodexo to create the best food offers to our clients in UK and Ireland markets
Collaborative and professional approach to work across cross-functional and global teams
Ability to develop market leading offers through marketing mix and professional collateral so that Sodexo offering can disrupt competition and become first choice for our existing and new clients
Complex and long sales cycles – rise of consultative selling
Role of digital and technology in our service offering
Driving margin improvement and revenue growth

Responsible for Client and Consumer Marketing Strategy for Corporate Services to retain, cross sell and upsell on existing clients and capture new prospects. Drive consistency and efficiency across the UK&I region.

Understand client’s and consumer’s needs, behaviours and expectations and build marketing strategy based on data, research and evidence
Work closely with Food Transformation Director to retain, cross-sell and win new business, accelerate growth of food contracts across UK&I
Lead Service marketing activity in the UK&I to define & prioritise service development needs, including transfer & adaptation of Global services
Support all key commercial RFPs
Support all digital deployment in UK&I
Lead the development of annual and longer-term marketing and business plans for the segment in the region, ensuring alignment with strategy
Define a digital Marketing road map to transform the business in the region, identifying the domains and activities that benefit from rapid digitization
Manage and develop regionally Sodexo brand awareness, image and preference for clients and consumers. Implement a consistency of Brand strategy and initiatives

The Ideal Candidate

Extensive experience in B2B and B2C Marketing with both strategic and operational roles with successful impact on the business and digital expertise. Self-starter, high level of autonomy combined with strong teamwork and communication skills.

Experience in Global, Regional and local Marketing roles within food industry
Experience in Product and Brand management, Value proposition creation and positioning
Development and implementation of Digital Marketing strategy, products, campaigns and tools:
- Client and consumer engagement (including client and consumer journey and pain points identification),
- Digital touchpoints development and deployment (consumer mobile APP)
- Creation and implementation of new business models through data incl. data monetization
- Experience in e-commerce and data
Knowledge of workplace and retail
Experience of planning and managing resources to deliver predetermined objectives
Combination of analytical skills along with strong synthesis, ability to summarize and simplify
Project management and KPI setting & tracking
Strategic mindset, forward looking
Passion and drive, ability to convince, influencing without formal authority
Understanding of how to work effectively with a matrixed, global organization and leverage knowledge across the organization
Innovative and creative to drive new business models
Communication, presentation and engagement skills

About the Company

In the UK and Ireland, Sodexo employs around 30,000 people, and partners with clients in many sectors across business and industry; schools and universities; sports and leisure; energy and resources; government and agencies; healthcare; justice and defence.

Sodexo’s connected; people-centric approach brings together a diverse range of expertise. The breadth of services it offers ranges from food and hospitality; cleaning; reception; concierge (Circles); security; property management and technical services through to data driven workplace strategy and design (Wx); employee engagement and recognition services (Sodexo Engage) and personal home services through Prestige Nursing + Care and the Good Care Group.

Vital Spaces is Sodexo’s value proposition that puts people at the heart of everything we do, bringing together services and solutions and focusing on the productivity and wellbeing of people wherever they are.

Sodexo is committed to being an inclusive employer; we welcome and encourage applications from people with a diverse variety of experiences, backgrounds and identities.

We’re a Disability Confident Leader employer. We’re committed to changing attitudes towards disability, and making sure disabled people have the chance to fulfil their aspirations.

We are building on our support to the Armed Forces community through the development of specific pathways within our recruitment process to  support ex-forces personnel and reservists, those applying for jobs with us who meet the ideal candidate criteria for the role advertised are guaranteed to progress to the selection process

Salary	upto £75,000 DOE
Frequency	Annual
Job Reference	SDX/TP/RF7873/CS
Contract Type	Permanent – Full Time
Closing Date	29 July, 2022
Job Category	Facilities Management
Business Unit	UK Corporate Services
Location	Home Based
Posted on	21 June, 2022

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