Brand & Category Manager – Internal Coffee & Bakery

Job Introduction

The Brand & Category Manager – Internal Coffee & Bakery is a customer centric, highly commercial role that manages the optimal portfolio of internal coffee brands & bakery lines - enabling contract retention and new business growth.
 

Sodexo has a diverse range of coffee & bakery concepts and brands due to the breath of customer segments (Healthcare, Corporate Services, Government & Agencies, Universities, Energy & Resource, Sodexo Live! and Schools) where we operate.

Role Responsibility

Key Responsibilities:

• Brand portfolio management: Deliver brand portfolio reviews with each of the business segments above  to define the optimal portfolio across the category
• Coffee category expertise: Drive category, consumer, competitor understanding. Identify and communicate key insights, risks & opportunities.
• Brand plan: Defining annual commercial plan detailing planned product, pricing and promotional strategy to deliver sales and profit targets across the portfolio
• Brand proposition: Responsible for evolving the inernal brands, providing clear guidelines for all elements of the brand experience.
• Brand & campaign management: Creation & ddelivery of annual B2C marketing campaign calendar to drive performance through customer frequency and spend. Creation of compelling B2B sales tools to drive growth.
• Category management/NPD: Define and deliver category innovation underpinned by commercial and consumer insight, linking to core brand values.
• Performance delivery: Monthly reviews of brand performance utilising insight to inform commercial plans

The Ideal Candidate

• 5-8 years experience in relevant sectors and roles
• Experience in portfolio management
• Retail: store & digital marketing experience
• Has a pulse on industry trends
• Strong brand and commercial marketing background
• Excellent stakeholder management with experience influencing in a complex business
• Highly analytical and the ability to evaluate multiple sources of information to make decisions
• Experience in working with multi-cultural teams/environments.
• Strong time management skills/ability to prioritise workload and manage multiple projects simultaneously.
• A motivated self-starter, always looking at new opportunities and identifying ways to optimize the brand
• Must be proficient in Excel specifically and have a good knowledge of Microsoft teams/Powerpoint

Package Description

Competitive Salary and excellent benefits

We also offer Sodexo Discounts site promoting discounted mobile phone tariffs, savings across restaurant chains and days out, where you and your family can save money on everything from your weekly food shop to the latest cinema blockbuster and much more

About the Company

In the UK and Ireland, Sodexo employs around 30,000 people, and partners with clients in many sectors across business and industry; schools and universities; sports and leisure; energy and resources; government and agencies; healthcare; justice and defence.

Sodexo’s connected; people-centric approach brings together a diverse range of expertise. The breadth of services it offers ranges from food and hospitality; cleaning; reception; concierge (Circles); security; property management and technical services through to data driven workplace strategy and design (Wx); employee engagement and recognition services (Sodexo Engage) and personal home services through Prestige Nursing + Care and the Good Care Group.  

Vital Spaces is Sodexo’s value proposition that puts people at the heart of everything we do, bringing together services and solutions and focusing on the productivity and wellbeing of people wherever they are.

Sodexo is committed to being an inclusive employer; we welcome and encourage applications from people with a diverse variety of experiences, backgrounds and identities.

We’re a Disability Confident Leader employer. We’re committed to changing attitudes towards disability, and making sure disabled people have the chance to fulfil their aspirations. 

We are building on our support to the Armed Forces community through the development of specific pathways within our recruitment process to  support ex-forces personnel and reservists, those applying for jobs with us who meet the ideal candidate criteria for the role advertised are guaranteed to progress to the selection process